Job description

We are looking for a Creative and Strategic Marketing Specialist with a passion for pets to join our team. The ideal candidate will combine creativity with strategic thinking to develop marketing campaigns that promote our pet products, build brand loyalty, and drive business growth. You will play a key role in crafting engaging content, identifying market trends, and implementing strategies to reach and connect with pet owners and pet care professionals and collaborating closely with the cross functional team to align marketing efforts to drive brand awareness and customer engagement.

Key Responsibilities

1. Develop and execute creative marketing campaigns for pet products.

• Design and launch creative marketing campaigns that align with business goals.
• Ensure campaigns effectively highlight the benefits of pet products, engaging pet owners.
• Define the brand’s unique value proposition within the pet care industry.

2. Plan and execute promotional events and campaigns.

• Organize online and offline promotional events such as product launches, pet care seminars, and influence partnerships.
• Create excitement around events to increase product awareness and customer participation.
• Develop special campaigns for Seasonal promotions, holidays, or pet-related events (e.g., National Pet Day, Christmas).

3. Analyze campaign performance and optimize strategies.

• Monitor key performance indicators (KPIs) such as engagement rates, click-through rates, and conversion rates.
• Use tools like Google Analytics, social media insights, and A/B testing to assess campaign performance and adjust for better results.
• Develop strategies to differentiate the brand and attract target customers, including pet owners and pet care professionals.

4. Conduct market research to identify trends and customer preferences.

• Customer Behavior Insights: Study and understand the purchasing habits, preferences, and pain points of pet owners to analyze pet industry trends, customer behavior, and strategies.
• Gather data through surveys, focus groups, and online research to inform marketing decisions.

5. Create and manage engaging content for digital platforms.

• Plan and execute social media campaigns and ensure content resonates with pet owners, communicates product value, and enhances brand awareness.
• Collaborate with content and design teams to produce engaging visuals and content that drive traffic to social media, e-commerce platforms and convert visitors into customers.
• Manage digital marketing efforts (social media, E-Commerce platforms, SEO, email, ads).

6. Build customer engagement strategies to increase brand loyalty.

• Develop programs to engage existing customers, such as loyalty programs, customer feedback surveys, and personalized email marketing.
• Foster a community of pet owners through social media and online engagement.

7. Leadership and Sales Team Management.

• Lead and manage regional sales teams, providing guidance and support to achieve sales goals.
• Ensure alignment between marketing strategies and sales objectives for each region.
• Motivate and coach regional sales teams to drive performance and improve customer relationships in their respective areas.

Qualifications

• Education: Bachelor’s degree in marketing, Communications, Business Administration or a related field (preferred).
• Proven experience of 2-5 years in a Marketing role with a strong understanding of the FMCG sector.

Preferred Skills

• Proficiency with marketing tools and data analysis.
• Knowledge of social media and e-commerce platforms.
• Strong writing and communication skills with keen attention to detail.
• Project management and leadership experience.
• Customer-focused strategy with a deep understanding of customer behaviors and needs.

Benefits

• Competitive salary.
• Life and Health insurance.
• Public holidays, Annual leave, Sick leave and Personal leave (Including Compassionate leave, Birthday leave)
• Phone and Travel Allowance.
• Employee Discount on Company Products.
• Annual Bonus Based on Company Performance.
• Social security.
• Smart Casual Dress Code.
• Flexible work schedule and location.
• Opportunities for Training and Professional development.

Location: Hybrid/Work from Home

Application Instructions

Send your resume, a portfolio of your social media work, and a short cover letter explaining why you’re excited to join Pawfellas to career@pawfellas.com

Job Description: 

Pawfellas is seeking a motivated and passionate freelance Sales and Marketing Representative to join our new team. This role involves promoting and selling our cat products, building relationships with customers, and driving brand awareness in the market.

Requirements:

• Proven track record in B2B sales and marketing experience, preferably in the pet care industry. 
• Knowledge of pet care products and trends is a plus. 
• Highly self-motivated with the ability to work independently and manage time effectively. 
• Ability to provide exceptional customer service and follow up on leads. 
• Ability to develop and execute effective sales strategies to meet targets. 
• Understanding of market analysis and customer segmentation. 
• Demonstrated ability to achieve and exceed sales goals.
• Proficient in Thai. Ability in English is advantageous 
• Ability to travel locally or regionally to meet clients and attend events.

Additional Considerations:

•  Educational Background: A degree in Marketing, Business Administration, or a related field is advantageous but not mandatory.
• Geographic Location: Ability to travel locally or regionally to meet clients and attend events.

R&R

Marketing and Promotion:

• Collaborate with central office with planning and execution of regional marketing campaigns to increase brand awareness and drive sales.

Market Analysis and Reporting:

• Conduct market research to understand regional trends, customer preferences, and competitive landscape.
• Analyze sales data and market feedback to adjust strategies and improve performance.
• Prepare and submit regular reports on sales activities, market conditions, and customer feedback.

Product Knowledge and Training:

• Maintain in-depth knowledge of Pawfellas products and industry trends.
• Provide product training and demonstrations to customers and potential clients.

Application Process:

Interested candidates should submit Resume or CV by following:

• A resume highlighting relevant experience.
• A cover letter explaining their passion for pet care and why they are a good fit for Pawfellas.

This position offers a freelance sales representative contract for an initial term of 3 + 3 months, with consideration for a permanent role.

Compensation:

• Competitive commission-based compensation with performance incentives.
• Opportunities for special bonuses based on sales targets and milestones.

 If you believe that you have what it takes to grow a new brand in the pet industry, send your applications now. 

Join us to help spread the word about our exceptional products.

Job Description: 

Pawfellas is seeking a motivated and passionate freelance Sales and Marketing Representative to join our new team. This role involves promoting and selling our cat products, building relationships with customers, and driving brand awareness in the market.

Requirements:

• Proven track record in B2B sales and marketing experience, preferably in the pet care industry. 
• Knowledge of pet care products and trends is a plus. 
• Highly self-motivated with the ability to work independently and manage time effectively. 
• Ability to provide exceptional customer service and follow up on leads. 
• Ability to develop and execute effective sales strategies to meet targets. 
• Understanding of market analysis and customer segmentation. 
• Demonstrated ability to achieve and exceed sales goals.
• Proficient in Thai. Ability in English is advantageous 
• Ability to travel locally or regionally to meet clients and attend events.

Additional Considerations:

•  Educational Background: A degree in Marketing, Business Administration, or a related field is advantageous but not mandatory.
• Geographic Location: Ability to travel locally or regionally to meet clients and attend events.

R&R

Marketing and Promotion:

• Collaborate with central office with planning and execution of regional marketing campaigns to increase brand awareness and drive sales.

Market Analysis and Reporting:

• Conduct market research to understand regional trends, customer preferences, and competitive landscape.
• Analyze sales data and market feedback to adjust strategies and improve performance.
• Prepare and submit regular reports on sales activities, market conditions, and customer feedback.

Product Knowledge and Training:

• Maintain in-depth knowledge of Pawfellas products and industry trends.
• Provide product training and demonstrations to customers and potential clients.

Application Process:

Interested candidates should submit Resume or CV by following:

• A resume highlighting relevant experience.
• A cover letter explaining their passion for pet care and why they are a good fit for Pawfellas.

This position offers a freelance sales representative contract for an initial term of 3 + 3 months, with consideration for a permanent role.

Compensation:

• Competitive commission-based compensation with performance incentives.
• Opportunities for special bonuses based on sales targets and milestones.

 If you believe that you have what it takes to grow a new brand in the pet industry, send your applications now. 

Join us to help spread the word about our exceptional products.

Job Description: 

Pawfellas is seeking a motivated and passionate freelance Sales and Marketing Representative to join our new team. This role involves promoting and selling our cat products, building relationships with customers, and driving brand awareness in the market.

Requirements:

• Proven track record in B2B sales and marketing experience, preferably in the pet care industry. 
• Knowledge of pet care products and trends is a plus. 
• Highly self-motivated with the ability to work independently and manage time effectively. 
• Ability to provide exceptional customer service and follow up on leads. 
• Ability to develop and execute effective sales strategies to meet targets. 
• Understanding of market analysis and customer segmentation. 
• Demonstrated ability to achieve and exceed sales goals.
• Proficient in Thai. Ability in English is advantageous 
• Ability to travel locally or regionally to meet clients and attend events.

Additional Considerations:

•  Educational Background: A degree in Marketing, Business Administration, or a related field is advantageous but not mandatory.
• Geographic Location: Ability to travel locally or regionally to meet clients and attend events.

R&R

Marketing and Promotion:

• Collaborate with central office with planning and execution of regional marketing campaigns to increase brand awareness and drive sales.

Market Analysis and Reporting:

• Conduct market research to understand regional trends, customer preferences, and competitive landscape.
• Analyze sales data and market feedback to adjust strategies and improve performance.
• Prepare and submit regular reports on sales activities, market conditions, and customer feedback.

Product Knowledge and Training:

• Maintain in-depth knowledge of Pawfellas products and industry trends.
• Provide product training and demonstrations to customers and potential clients.

Application Process:

Interested candidates should submit Resume or CV by following:

• A resume highlighting relevant experience.
• A cover letter explaining their passion for pet care and why they are a good fit for Pawfellas.

This position offers a freelance sales representative contract for an initial term of 3 + 3 months, with consideration for a permanent role.

Compensation:

• Competitive commission-based compensation with performance incentives.
• Opportunities for special bonuses based on sales targets and milestones.

 If you believe that you have what it takes to grow a new brand in the pet industry, send your applications now. 

Join us to help spread the word about our exceptional products.

Job Description: 

Pawfellas is seeking a motivated and passionate freelance Sales and Marketing Representative to join our new team. This role involves promoting and selling our cat products, building relationships with customers, and driving brand awareness in the market.

Requirements:

• Proven track record in B2B sales and marketing experience, preferably in the pet care industry. 
• Knowledge of pet care products and trends is a plus. 
• Highly self-motivated with the ability to work independently and manage time effectively. 
• Ability to provide exceptional customer service and follow up on leads. 
• Ability to develop and execute effective sales strategies to meet targets. 
• Understanding of market analysis and customer segmentation. 
• Demonstrated ability to achieve and exceed sales goals.
• Proficient in Thai. Ability in English is advantageous 
• Ability to travel locally or regionally to meet clients and attend events.

Additional Considerations:

•  Educational Background: A degree in Marketing, Business Administration, or a related field is advantageous but not mandatory.
• Geographic Location: Ability to travel locally or regionally to meet clients and attend events.

R&R

Marketing and Promotion:

• Collaborate with central office with planning and execution of regional marketing campaigns to increase brand awareness and drive sales.

Market Analysis and Reporting:

• Conduct market research to understand regional trends, customer preferences, and competitive landscape.
• Analyze sales data and market feedback to adjust strategies and improve performance.
• Prepare and submit regular reports on sales activities, market conditions, and customer feedback.

Product Knowledge and Training:

• Maintain in-depth knowledge of Pawfellas products and industry trends.
• Provide product training and demonstrations to customers and potential clients.

Application Process:

Interested candidates should submit Resume or CV by following:

• A resume highlighting relevant experience.
• A cover letter explaining their passion for pet care and why they are a good fit for Pawfellas.

This position offers a freelance sales representative contract for an initial term of 3 + 3 months, with consideration for a permanent role.

Compensation:

• Competitive commission-based compensation with performance incentives.
• Opportunities for special bonuses based on sales targets and milestones.

 If you believe that you have what it takes to grow a new brand in the pet industry, send your applications now. 

Join us to help spread the word about our exceptional products.